Digging Deeper: Branding and Brand Identity in Higher Education

Penn State President Eric Barron and guests talk about how universities advertise and the challenges of building a brand for an institute of higher education.

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Sandy Barbour, Scott Radecic, and Eric Baron on the set of Higher Education in Focus

Penn State President Eric Barron and guests Sandy Barbour, Penn State director of athletics, and Scott Radecic, senior principal at the architectural firm Populous, discuss what you need to know about Penn State Athletics’ facilities master plan.

Aired 12/17/15

 

Eric Barron and guests on the set of Digging Deeper

President talks with Penn State experts about the impact a summer camp can have on students’ attitudes towards science.

Posted on June 9, 2017

 

Eric Barron and guests on the set of Digging Deeper

Penn State President Eric Barron and guests talk about big data; what it is, how it is collected, and how it is used.

Posted on December 16, 2018

 

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